Pam: Thanks Gloria for agreeing to be our first victim
of 2014. You have been given lots of press time and featured in a few
blogs these past few weeks leading up to the launch of you latest novel “Corpse
Flower” published by Dundurn Press.
Liz reports from yesterdays launch of
Corpse Flower in the Shakespeare Arms, Guelph.
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| Authors Posing at the book launch of Gloria's second mystery novel, 'Corpse Flower' |
Despite ongoing nasty Ontario winter
weather, the launch of Corpse Flower went ahead and was well attended.
Pam was wise to not to chance the drive from Oakville to Guelph, but I was
fortunate to be only 10 minutes away so could safely get there.
Nice to see Melodie Campbell and her husband, along with Alison
Bruce. Gloria was appropriately tricked out with her trademark skull and
bones jewellery and an appropriate hat to complement. Lots of
munchies, and of course – CAKE!
Pam:
What are the steps you took, getting
from finished book to the launch of Corpse Flower?
Gloria:
In the months and weeks leading up to the release
date of Corpse Flower, my publisher, Dundurn Press, was busy
posting ARC files to review sites, arranging press coverage and reviews,
filling bookstores with print copies, delivering electronic files to online
vendors — and dozens of other tasks. While all that was happening, I did
my best to raise my profile on social media - Facebook and Twitter – and
arranged a blog tour for the weeks leading up to, and following, the release
date. At author readings and other events, I read excerpts from Corpse Flower
before it was even available for sale! In short, I did anything and everything
I could think of to promote my book. I’m not a professional marketer, so my strategy
is: try everything and hope some of it is effective! Needless to say, the
sequel to Corpse Flower had to be put aside for the time being, but I’m hopeful
I’ll be able to get back at it soon. Like, any day now …
Click on URL below for the complete interview.
1 comment:
It was good fun despite the abysmal weather!
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